Turn Photos Into CashGet Paid Handsomely (Even Outrageously) to Take Simple Pictures

Here’s an engaging article from a firm of Southend accountants…

One commonplace occurrence in a business owners life is when cash flow issues catch them utterly unawares. They do not see the hurricanes brewing on the horizon.

One day it’s happy days in the sunlight, the next day their business is stuggling to breathe.

And the truth of the matter is this is typically not an one-off. Frequently this ‘blip ‘ happens month on month. Staggering from cash crisis to cash crisis. Manifestly this is very demanding on a business owner’s time. It distracts focus from those areas of the business where the owner provides most contribution.

So what’s the real issue here? Why is this such a repetitive eventuality for so many firms?

The answer often boils down to how entrepreneurs work out their money position.

Each business has what I call the money stress points . These happen when massive payments have to go out of the bank. The monthly payroll, VAT payments to HMRC, and the quarterly lease due to the landlord and are prime examples. A once per month direct debit to a massive supplier is another.

But there’s nothing surprising here. All of these payments are wholly foreseeable. Why then, for many businesses do they cause the massive difficulties which could lead to the business needing help?

What regularly happens is that entrepreneurs look on their cash position as a image. They come up with an instant picture. At its most elementary, it’s how much is in the bank that day when they log on.

If all’s well at the bank, then they get on with the “more important” stuff, finding buyers, satisfying orders for example. But that is the difficulty with money. If you don’t keep on top of it, it returns to bite you when you are not expecting it.

The thing is, cash flow should be managed like you’re shooting a production, rather than taking a fast holiday snap shot!

The entrepreneur as the film director needs to see ‘The BIG Picture ‘ and be in full control of the entire movie direction. He uses an in depth script “dictating your money position at all times.

What this suggests is you can see what’s currently happening in your business ‘cash storyline’. More importantly you know what’s about to happen. You may then spot any future money issues far ahead and take action early to head these off.

So go on. Think of yourself as the film director managing “The Money Story” rather than an one off snapshot artist!

Until next time.

Paul Jackson.

Paul Jackson is the writer of the business success guide“The 27 Common Financial & Marketing Mistakes That Right Now Are Costing Owner-Managed Businesses �Millions Each Year” and also heads up a top firm of accountants in Southend.

Selling microstock photography has become huge business in recent years digital SLRs keep getting cheaper and the images they produce keep getting better. It appears everyone on the planet must own a camera by this point. Given the recurring financial crises of the last couple of years, it is not surprising that more camera owners are interested in selling photography online for some additional cash.

For pro photographers attempting to make a living selling photography online all this extra competition from the hobbyists has made life pretty difficult. Masses of sites have appeared offering photographers the facility to give their work away for nothing more than small change and the excitement of making a sale. The market has been deluged by cheap pictures and many photography buyers have come to view microstock photography as just another commodity to be sourced at the lowest possible cost.

It’s not all bad news though. In a lot of ways we’ve now come the full circle, and an increasing number of photo buyers are showing a renewed interest in features apart from price alone. For the savvy photographer, this offers a means to stick out from the crowd and define a niche of their own.

Specialized Content:

There’s such a thing as too much choice, and professional photography buyers have had enough of the massive stock libraries with millions of images. Plenty of the photography buyers we speak to are continually looking for new collections that target their interests, and will cheerfully search 4-5 specialist libraries rather than one mega collection.

Most microstock photography articles will tell you to start by applying to the 4-5 largest stock libraries for the maximum exposure but that is only half of the story. Those sites might get the most exposure, but that doesn’t always mean you will get a share of it.

Instead of joining millions of other photographers at the ‘big-four ‘ stock libraries, you’ll do miles better to find 3-4 boutique stock libraries that you can submit to. Pick one photography stock agency as your principal net presence and use the others to re-post your content (photographic and written) and add substance to your net footprint.

Original Content:

If you look around, you will find a heap of ‘experts ‘ who’ll tell you the fastest way to make money with microstock is to look at the pictures that sell best on the major libraries, and copy them. It’s fairly likely this could work for a while, but you only need to see the mass of poor photos of popular subjects to understand why photography buyers are tired of it.

Much better that you adopt a Client-centric approach and think about your end user, who they are and what they need the stock images for so that you can then set about creating photographs they can use.

The best thing about this approach is, you can still check the major libraries to see what’s selling, but then, instead of simply duplicating what you see, you can identify the themes and concepts that the buyers need associated with the subjects, and from there create something fresh and new that you know your buyers will need..

Personal Service:

In an industry where the buyers were always racing to meet impossible deadlines, immediate downloads must have looked a God-send for some time.

As one of the few stock photography libraries that did not offer instant downloads, we definitely felt the pressure when we started. We soon realized though the photo buyer’s top priority was to ‘find the image ‘ and as long as a reliable delivery followed, ‘instant ‘ was not really a problem.

In reality, photography buyers are creative people who enjoy interacting with other creative people. These days we are still finding plenty of top-end photography buyers who are happy to take a little more time and experience the ‘photo research ‘ journey, dealing directly with the photographers, so long as it’s pro and efficient.

So however and wherever you choose to sell stock photographs, ensure you make yourself available to photography buyers. They’ll appreciate it and once the link is created, they will come back to you time and time again.

Value Your Work & Your Time

When you approach stock photography on this principle, you’re actually positioning yourself as a high-end photographer, which helps you stand out from the crowd even further.

Without going into the whole rights-managed vs royalty-free discussion, there are many millions of photographers on the web these days queuing up to give their work away for peanuts, so it you follow the group you’ll be facing enormous competition for the smallest of returns.

By comparison, the rights-managed market is a lot less competitive and pays considerably more, so if you’ve got the prime quality , original content, then it makes complete sense to cut out your own niche there instead. Specialist photographers have always prospered and in the existing market place it’s more crucial than ever that you focus on doing a couple of things remarkably well to sell photography online.

When you specialize your work interests, you narrow your market and you are able to really get to know your buyers. This in turn lets you understand their desires and create the top quality original images that may make you stick out from the crowd. And if you then back each sales lead with outstanding personal service, you will soon build a Customer list that may come to depend on you as a creative partner they’d like to conduct business with.

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We notice them everywhere, throughout Magazines, on your Run Way, in advertisements on TV. They are this slender women strutting their material or extra every day Beauties with their very own sultry looks flash their pearly whites while wearing the brand new Styles from the most popular Designers. We tend to be talking about the fashion models of today, yesterday and tomorrow. They are everywhere we look, and yet who brings the criminals to us? Their shots are captures properly and precision, perseverance and that amazing look for design, color and lighting composition. I am talking about the style photographers. Wedding Photographers

In the fashion circles famous details like Mario Testino (easily one of many hottest names out and about there) and Eva Mueller (photographer regarding Fashion Magazine Allure) are just as sought outside if not more then those each gender sauntering their way into our conscious.

Large Paychecks and bewitch’s Lifestyle associated with hob nobbing them with the rich and famous might be any dream of a large number of young shutterbug, but it really is not effortless reach the golden Staircases of a well-known style houses and periodicals. For every just one talented photographer, tons are left panting at the pavement, only dreaming regarding the moment that their photo will end up being chosen. Portrait Photographers

Here are several tips for the newbie and dreamer associated with dreams in cleaning soap making fashion photography. Study your subject. Your personal learn enough. Read through and look in any fashion Mag you can get the hand on. You’ll find fantastic books concerning Fashion and style photography available. Amazon online marketplace.com has a real treasure trove for sale.
You need a couple good cameras, tripod and some lighting system. Big event you have many film and battery available. SLR as well as digital cameras take on different photos, thus make sure you get the best to your field.

When posting your work, i hope to give a possibility you have to possess a portfolio on side, just in court case the editor with the fashion magazine chooses to see samples of your respective work. I guaranty you if individuals consider working on hand that is going to a fact.
Any sharp, bright visuals of a 4X5” transparency demonstrate to of your give good results to its ideal effort. If you may have already had the latest publication, no situation if, it would be a small neighborhood mag/paper or any contest a binge sheet (literally a new sheet you torus out of that magazine) works well. If neither was in hand a fine high quality seven X 10 “is undoubtedly acceptable as nicely. You want to be sure that you have not less than 20 photos in the portfolio and if possible different styles. You have to show your experience in full shape or just fractional body parts. Fashion Photographers

Bear in mind, fashion includes charms and accessories. Frequently a watch from a famous maker on the slender wrist of the beautiful woman is an effective fashion shoot. For anyone who is applying for the work, be prepared to go out of your Portfolio at the rear of for an extensive period of occasion, sometimes as almost as much as a couple regarding weeks. I would most likely advice you to help with making copies and possess several on present. This comes within handy when indicating your work many different people pertaining to consideration for design work.

In time of modern concept, it is wonderful to display a talent as an important fashion photographer online as well. Established a website; send your photos to be able to contests. Submit these to an online styles gallery. This aids in getting your perform seen and most people can see exactly what work you do and can achieve for them.

A large number of editors are struggling to find your personality from the photos you carry. Each fashion wedding photographer captures the cardiovascular system of the model and its version differently. There are a handful of very good “how to begin” websites on the online world. You might just want to start out along with fashion dot net or stylecarrer dot com company Most importantly, if this is your dream, don’t give way up. Keep trying and that i hope to call at your images on the duvet of my subsequent hot fashion interesting.

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Do friends and family ever tell you that you take great photographs? If you have ever been told that your photos are amazing then you could use your camera to earn a very good income. I have no doubt that you would be simply astounded at just how many people, all over the world, are looking to purchase creative and unique photographs. If you would like to earn some extra cash all you need to do is take quality photos and market them to those who are looking to purchase them. If you believe that this opportunity is right for you here are some ways you can use your camera to earn serious cash.

To begin with, jot down the agencies that are in constant need of pictures. Take glossy magazines for example. Pay a visit to some popular magazine vendors and pick some of the most read ones. Then, study the quality and the style of pictures clicked that best illustrates the article penned. Note the quality of the pictures and decide ways to match that quality. In case, you find a magazine that matches the level of the quality of your pictures, visit them with your portfolio containing 20-25 pictures on the same line. Or contact the photo editor and send him some of your potential pictures for his reference.

Another place you may want to look is at insurance and mortgage companies. These types of companies often are looking for freelance photographers who can photograph residences, apartments, recreational malls, etc. You can easily earn extra income by photographing these properties. The nice thing about this is that it can be done part time. Choosing the appropriate location and time is at your discretion.

You can also do online research to see who is looking for freelance photographers. If you do a Google search using the keywords “freelance photographers required” should pull up a variety of sites to give you information on who is looking for photos. Stock photography sites are another option. These sites market photographs from all over the world to potential buyers. This is a pretty competitive field so you will definitely want to make sure you are only submitting your very best work to avoid the chance of permanent rejection of your pictures. Once your photos are accepted you will also want to ensure they are the most viewed. This is done by choosing the appropriate keywords to describe your photos so they will appear at the top of the list in any search engine.

It is definitely up to you how much money you earn in this business. If you do your research and base your photos on the same level of quality that you see in the magazines and stock photography sites you will do well. Keep your photos sharp with no blurred elements. Avoid photographing logos or corporate signs. And always practice to keep up your skill. You can turn your passion for photographing into your profession and earn an incredible income, all it takes is a bit of work in the beginning then you can sit back and watch the money roll in.

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In today’s uncertain economic times everyone is looking for ways to earn extra income and if you are a photography enthusiast stock photography is a viable option to earning extra cash. Becoming involved in stock photography puts your photos out into the global marketplace where they can be seen and purchased by a wide variety of consumers. Undoubtedly this field can be incredibly lucrative; however, there is also a high potential to fail. Many people who jump into this business do so with their eyes closed and never understand why their photos were rejected at the outset. Understanding what the pitfalls are give you the opportunity to avoid them and become successful. If you want to try out this growing field here are some tips on how you can become successful.

The first factor for success is quality. Stock photography sites only accept photos of the highest quality so to avoid rejection off the bat you need to only submit photos that are crystal clear. The key to superior quality, apart from your talent, is a high quality camera. Using a minimum of 5 mega pixels set to maximum resolution should give you the quality you need to have your photos accepted. The key to making money in this business requires that your photos be accepted so that potential clients can actually purchase them and to make this happen you need to set your photos apart from the rest.

Another way people get rejected is by submitting, or uploading, their entire portfolio at one time. Most don’t know that the higher the number of photos that you submit at one time, the higher your chances of having them thrown by the photo selector; this calls for absolute rejection! When starting out I recommend that you pick no more than three of your best photographs for submission. Once these have been approved and if you are extremely confident in the quality of your work you can try to send a larger batch; however, always remember the potential for absolute rejection. One further factor for rejection is submitting duplicates of your work. This is a common problem due to changing file names. So, to avoid this problem, don’t rename your photos until have you have uploaded them. Once this is done you can rename them, using appropriate keywords to help consumers find your photos.

Appeal is another factor for success. It’s tempting to use photo editing software programs to accentuate the photos appeal and refine its quality. What you may be unaware of is that each time you open and edit a photo you are reducing overall quality. Your best bet, take a quality photo from the outset. If you must alter it remember that each time you save your photo you are reducing its quality. Several free photo editing programs reduce quality more than average so it is recommended that you use a program such as Photoshop which will minimize damage.

Keywords are important. To get your photos noticed you want to sure potential buyers can find them and here is where keywords come into play. Visibility is vital and ideally you want your image to appear in a keyword search within the first two pages. By showing up early in the you are increasing your opportunity for sales. On the flip side using too many keywords risks photo rejection as it can be considered spam. Therefore, I recommend you use a maximum of 10 keywords to make it visible.

Quality photos, correct keywords and a creative take on an ordinary item are how you can avoid your digital photograph from being rejected. Following these tips will not only help you succeed in this field but outshine your competitors.

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Thinking it’s time you started selling your pictures as microstock photography? Microstock photography is big and everyone seems to be doing it, sadly though, the majority are going about it the wrong way.

The very first thing you must do is decide where you want to end up …

Are you wanting a full-time business? Do you dream about throwing in the day job and becoming a full-time photographer? Or do you just want a little extra cash from your hobby? Perhaps you’d be content to get a new lens once a year from your profits?

If you would like the former, you’re looking at joining a competitive business and that’s going to take significant time, effort and you’re going to have to invest real money to make it happen.

For stock photography you want to assess every element of your photography the standard of your work, the commercial potential of the subjects you shoot, how many images you have on file and how often you add to them. Quality, Content & Volume to achieve success in microstock photography you need to have each of those aspects totally covered.

If you feel you could have work to do in any of those areas, I’d recommend you take some time to work on them first. Take a short course to fine-tune your technique, buy some microstock photography books to find more subjects that sell well, and then shoot like mad to build up your catalog.

Stock is competitive and certain to suck the joy right from your photography if you try and start selling your photos before you are ready.

If you’re not out for a major life-change though, you have a few more options.

A lot of part-time photographers place their pictures with the Microstock photography sites and hope to make a little bit of small change each year but I truly believe this is about the very worst of your choices.

A number of these stock photo sites are selling photos for a greenback or less each, royalty free, so the photographers gets a few pennies for the sale, and the purchaser gets free usage of the image, for evermore. This doesn’t worry lots of amateurs, but it has a huge impact on the industry. If that does not concern you, it probably should.

If circumstances change and you decide one day to sell your pictures seriously, each $1 sale you make is going to make it that much tougher for you to make a living. And to rub salt into the wound, you won’t be able to sell and of those pictures to top-end buyers, because you’ll have no idea where they’ve been printed before or where they’d turn up next.

Often you’ll find a much better option for the hobbyist is to use your picturespictures as content rather than product, and publish them on your own easy photography websites promoting associated products. For most photographers this will lead on to far better returns without giving your pictures away for peanuts, and if you one day make a decision to get serious about selling your photos online, they are still exclusively yours to sell.

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Through our stock library, I usually look at 25-30 new photographer applications every month. I have been doing that for well over 10 years now so that’s about 3000 photographers and 40,000+ photos. I also spend lots of time each month watching the new photographs being added to both our stock libraries. Again this amounts to many more thousand images every year.

I can tell you, in all those photographs there were many thousands of images that might have been great stock images with real sales potential, if the photographer had only done their job right. The frustrating part is, in all those cases, the damage was done by one or two reasonably straightforward mistakes that could have been easily evaded.

Now I should readily admit that I am no master photographer … In truth I’ve hardly touched my cameras since we started work on OzImages back in 1998 … But I know what separates an OK photograph from a stock image with real sales potential. So in this two-part article I’m going to look at three main differences I see between the serious amateurs and the pros.

Lighting

If I could only make one suggestion, this would be it. Most amateurs only really think about lighting after dark. An even then, all they think to do is pop up the flash. Some ‘outdoor ‘ photographers might time their work for early morning or late afternoon light, but even then they usually to look at lighting as a separate element of from the image.

The pros on the other hand, consider the lighting of their subject, and they do it with each single shot.

Their focus is not just on the light, but the way in which the light affects their subject and whether that works for the message they’re trying to capture. The pros will consider supplementary lighting, or shading, on every single shot. It is as much part of their routine as removing the lens cap.

So make it a part of your pre-shot routine to stop and ask yourself how your subject is lit.

Are the main features properly lit? Is there anything you can do to make it better? Flash might be an option, but so might a reflector, a different camera position, turning on a light … Coming back in one or two hours time.

Remember, nothing kills the commercial prospects for an image as quickly as uneven lighting … Photo Buyers take one look as deep shadows and/or washed out highlights and walk away every time.

Make the lighting of your subject your principal concern and your photography will improve significantly in both quality and sales potential.

Patience

If all you do is capture a visual representation of what’s there at the time, you’re taking pictures, and they’re a dime a dozen. If you really want to capture stock photo images that are going to stand out from the crowd — and sell — you have got to convey a message or a story about that subject to your audience.

So make it a custom to study your subject in detail before you even look through the viewfinder. Work out what it is that you need to convey to your viewers? Conversely, what might your viewer wish to know about the subject? What are you able to capture and convey that the viewer might not know?

Once you’re clear on the key elements of your subject, you can get thinking about the effect different viewpoints may have on the final image. Then you’ll find you’re actually creating unique and new stock images with real potential.

A lot of amateur photos come across as indecisive. You realize the photographer ‘knew ‘ there was a photo op there, but, rather than dig around a bit and find it, they just kept pressing the shutter expecting to get something. Sometimes they might get something, but more often than not, the ultimate result is vague images with a subject lost in the middle-ground, a lot of clutter in the background and no clear point of interest in the foreground … And no commercial potential.

Work out PRECISELY what it is you are trying to say prior to starting. Then think about your lighting. Then use your technical skills and imagination to capture it.

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If you are looking for big money in photography, look no further than advertisement photography. Unlike photography for art’s sake, or photography for nature, the fast-paced world of advertising means this is an opportunity that could make you some serious dough.

Every day companies pay millions of dollars on advertisement; with one goal – to sell their product. Everybody wants to prove that their product is the best, and the same should apply to your photography.

This is a profession where your technical skills have to be at a virtuoso level – you have to be a Mozart, a Nureyev, a Da Vinci in your craft. It is all about perfection here, one hundred percent perfection. 99.9999 percent good will not make a product sell.

To become an advertisement photographer one must first understand the market and understand what the client is looking for. Observing the ads you see in a magazine is the best method in understanding your target market and clients. Scrutinize them. Also, be very observant and try to find out what makes billboards, print ads and the like so effective in advertising movies or products.

Most parts of advertisement photography can be classed as still life photography. So if you are interested in taking images for the advertisement market your first job is to set up your own home studio. This would be your Ground Zero for all practice activities.

Every thing in your home can be photographed. You can try practicing with some drinking glasses. But this is not an attempt to make the ice look artistic, you want to sell ice to the Eskimos in the most literal way possible.

You will also want to get yourself a large format camera as well. Choose only the best lenses for your camera. Slide film is your best choice for advertisement photography. If your client wants your photos on a billboard, this would come in handy.

Creating a portfolio of your work is the single most essential thing you need to do to get started. Choose a reputable ad agency or advertising company and submit your portfolio. Always have a few copies on standby. Use the power of the ‘net. You can not miss out on the opportunities online advertising has to offer. Your portfolio should also consist of a different range of images.

Always ask for the advertisement agency’s guidelines if you plan to submit to them. This way you can get a good understanding of the target demographic. Expect to earn big profits with your photography if it is good enough to impress the best and most powerful agencies.

Advertisement is as common as the air we breathe, and some eighty percent of all ads utilize photography. Most advertisement these days consists of a few words and a stunning picture that should attract the viewer’s attention.

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Often it appears the Internet was made solely for photographers. On a social level it lets us share photos with friends and families, we can get together and talk camera gear and photographic technique, and it helps a lot of us overcome the isolation that frequently goes hand-in-hand with a photography career.

On a professional level, it provides the means to showcase our work to Clients, access new markets and conduct the whole stock photography sales process without leaving our desk. It also offers the resources to monitor trends, see what our peers are doing and see what our customers are purchasing.

And for all that, the sad fact is, for many photographers, the pure volume of info and options becomes more of an obstruction than a helping hand. They only have so many hours in a day, and deciding what’s worth their attention and what isn’t becomes a bore, and as a result they tend to brush over the significant stuff and get way-laid with the trivial.

Well if you find yourself in that scenario, here’s a bare-bones list of the 5 necessary internet site types each freelance photographer should have bookmarked and should be using continually.

1. Stock Photography Library

Few professional photographers wouldn’t have a photo agency catalog of some kind, but lots of photographers still leave it as something to do later when they’re better established, or have more pictures. Nowadays that’s not necessary and the easiest way tosell photos online is to begin early and add to your stock catalogue regularly over a period of time.

Stock photography is a long term business though, so do take it steady and find a stock library that fits your work and your style. Ensure it leaves you in charge of your work and does not expect you to hand over your rights, or sell your work too cheap, just to stay in the game.

2. Photography Price Calculator

To this end, ensure you bookmark a good online stock photo price calculator. We all used to manage this with hard-copy books, but things move fast these days and new sorts of photography-uses emerge every week, so a live stock photo price calculator is essential.. Be warned though, many photographers are blown away when they first use these… That’s because most photographers seriously under-price their work.

If you’ve never looked at a Stock Photograph Price Calculator before, I’d recommend you make a list of 5-10 of your principal markets, and then list two ‘average ‘ uses for each. Then open the calculator and work out a price for each use. Keep it handy and you’ve got a ready-reference guide if a Client ever places you on the spot, but just as importantly, you’ll get a completely new understanding to the value of your photography.

3. Photography Business News & Info

If you are eager — and you don’t mind sitting at a P. C. all day — you can subscribe to dozens of different newsletters and blogs to try to start recent with goings on in the photography industry. Or you can find a single Photography/Business site that does it all for you.

There are quite a few extremely good websites out there if you go looking. My suggestion is to test them out and follow a few till you find one that does the job right for you, your field of work, your interests, your location etc. The good ones will give you all of the important stuff in a nutshell, then include links for more in-depth info if you need it, so that you can stay up to date and get all of the information you need, without the information overload.

4. Shopping & Auction Websites

It’s no secret, photographers are gadget-junkies! We’re always searching for that next piece of must-have camera equipment that we simply can’t function properly without. The incontrovertible fact we have already worked quite alright for years without it doesn’t matter… Once we know it’s out there we have to have it. Sound familiar?

The flip side is, quite frequently we have got equally as much gear we should actually get rid of… And once again, if the Net was made for us then I am sure the creators of eBay are either photographers themselves, or they’ve a few in the family. So bookmark it and use it. If you’ve a cupboard of old camera gear that’s not been utilized in years get it out and sell it, while it still has some value!

5. Online Photographic Community

Professional photography is usually a solo career so the option to interact with your peers online should not be taken lightly. We all see hundreds of photographs on any particular day, but to be in a position to look at new pictures and discuss them with other photographers is priceless. Pre-Internet, it was something that only happened at Camera Clubs or waiting around at the Pro-Lab, but the web forums and portal sites now give working photographers to capability to interact with their peers, share ideas and info and truly grow as artists. And if you are not making good use of them, you’re probably stagnating!

Well that is my top 5 must-bookmark website types. The web offers us the chance to ’round-out ‘ our photography businesses in ways in which we never could before, so make sure you are getting maximum value from the time you spend online… And remember all work and no play, leads to a boring photographer!

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